Big Idea: Mobile technology will be the most powerful way to influence consumers in the next 15 years.
Big Idea: Most executives don't realize that the internal health of a company is key to its success.
Big Idea: Charismatic CEOs don't work; management needs to become a profession, like law.
Big Idea: A Kyoto Protocol for designers
Big Idea: Welcome uncertainty in turbulent times.
Big Idea: Business schools must teach real-life problem solving.
Big Idea: Create a new global regulatory framework.
Big Idea: Innovate by imitating, or "mimicking" nature.
Big Idea: People are predictably irrational
Big Idea: Companies tend to avoid change, or change at the expense of their core strengths.